Today email marketing has been one of the most effective channels for many eCommerce campaigns and it’s still evolving day by day.  Your company may get used to transactional email and marketing email as critical tools to access operational updates or promotional messages. In this article today, we will walk you through all the key aspects of automated emails and...

eCommerce has been around for more than 20 years and has still gradually taken over the sales market. It was not until 2020 when the COVID 19 pandemic appeared that customers were forced to rely on online shopping. This ongoing situation has created a massive surge in the eCommerce industry without any sign of letting up in 2021.  Whether you...

Keeping an eye on your competitors allows you to foresee market shifts, spot new trends, and stay on top of what's working in the industry. However, checking out your competitors' social media pages and subscribing to their email list isn't enough. To guarantee that you're effectively monitoring your competitors on an ongoing basis and updating your understanding of the competitive...

With so many options for customers to shop, your business must stand out to survive in today’s competitive retail environment. It's no longer enough to rely on the old-fashioned brick-and-mortar store if you want to meet current consumer demands.  Essentially, brands must make their products and services available through all of their customer sales channels. The best way to achieve...

With the rise of online shopping and eCommerce nowadays, it’s really no surprise that eCommerce websites are rising like wild mushrooms after it rains - they are a lot, some of them are good, the others will straight up give you a run for your money. But with that much competition, it means that the market will be divided and...

One of the most common ways to pay or receive money online is through an ACH or automated clearing house transfer. ACH transfers include online bill payments and direct deposits, as well as other types of transfers. ACH payments are a great choice for paper checks and credit card payments for businesses. They are faster and more secure than checks...