Besides building a fully-functioned and scalable backend, online store owners must also focus on creating a user-friendly interface. A simple and oriented website will increase the traffic and conversion rate of your business.

For Magento users, there’re hundreds of comprehensive Magento 2 themes available for your desired improvements. 

Checklist for your perfect theme

But first, you should aware of some criteria that are important in choosing your suitable theme. This will support your decision later. 

Your one true theme should:

  • Be compatible with your current Magento version
  • Be user-friendly for your target audience
  • Provides a suitable layout according to your needs
  • Have available places for CTAs
  • Be customizable
  • Be able to use cross-browser and cross-platform
  • Be SEO-friendly
  • Not affect your page load speed
  • Have built-in blog

10 popular Magento 2 themes in 2020

After knowing what to look for, now you can begin the quest to find the perfect theme! Let us give you a helping hand by introducing 10 popular Magento 2 themes in 2020!

A kindly reminder that the list is not a ranking list and the quoted prices here can change.

#1 Couture Fashion Theme 

Magento 2 themes in 2020: CF theme

This is one of the most amazing themes for all Magento stores, especially fashion brands. Thanks to elegance and simple design, the theme easily makes your important features pop out. Developed by Magenest - Business Solution partner of Magento with 7 years of experience, Couture Fashion theme is the best choice for your new interface!

Highlight features are:

  • Highly responsive design
  • 2 beautiful homepage layouts
  • Blog module included
  • Google rich snippet and SEO-friendly
  • Products and brand logos sliders
  • Wishlist and Compare features are available
  • Add sample data module
  • Add widget module
  • Multi-language and multi-currency supported
  • Quick installation and easy customization
  • Compatible with major browsers
  • Compatible with top Magento extensions

Price: $69

#2 Porto

Magento 2 themes in 2020: porto

Porto is a prominent name in Magento themes market. More than 20,000 users have chosen Porto to empower their frontend. 

Highlight features are:

  • Highly responsive and easy to customize
  • 10 default layouts
  • 25 pre-made demo
  • One-click import
  • Optimize for page-load speed
  • SEO-friendly

Price: $59

#3 Ultimo

Magento 2 themes in 2020: ultimo

As a fluid designed theme, Ultimo is compatible with every screen resolution. Therefore it’s one of the best-sellers Magento 2 themes in 2020 with more than 10,000 satisfied customers. With nearly 200 pages of the user guide, Ultimo has the most detailed documentation among themes providers.

Highlight features are:

  • Highly customizable design
  • Able to create sub-theme for special occasions
  • Fluid grid system 12-column
  • Megamenu with two different menu styles
  • 50+ content placeholders
  • Brand logos sliders
  • Free updates after purchase

Price: $99

#4 Claue

Magento 2 themes in 2020: claue

Claue is another popular choice among store owners. With clean, minimal and modern designs, Claue is best suited for fashion brands and retailers who have a large product catalogue. It’s also compatible with both Magento 1 and Magento 2. 

Highlight features are: 

  • Highly responsive
  • Easy to customize
  • 25+ homepage layout and 6+ layout for shop pages
  • MSG frontend builder
  • Powerful admin panel
  • Lazy load
  • 360 image view

Price: $129

#5 Athlete

Magento 2 themes in 2020: athlete

Athlete theme is famous for customization since it allows users to change every part of the website interface. The theme already has built-in extensions such as one step checkout, mega menu, ajax cart, quick view, revolution slider, etc.

Highlight features are:

  • 3 premade demo
  • Blog module supported
  • Product grids
  • One-click install sample data
  • Hover image on products
  • Social widget
  • Customer review supported
  • Free updates after purchase

Price: $99

#6 Universal

Magento 2 themes in 2020: universal

As the name suggests, Universal is a multipurpose theme for Magento businesses. It can fit into the branding of each store easily with 20 pre-built designs. This makes Universal an excellent choice for stores that are looking for a responsive theme.

Highlight features are:

  • Easy to customize
  • Product labels
  • Configurable grids
  • Megamenu
  • Custom 404 page
  • Ajax Login, Ajax Quickview & Add to Cart
  • Multi-language and multi-store supported

Price: $78

#7 Fastest

Magento 2 themes in 2020: fastest

Fastest is a theme available for both Magento and Shopify. It fits with brands that are focus on mCommerce since it’s highly responsive to smart devices such as mobiles and tablets.

Highlight features are:

  • 10 pre-demos
  • One-step checkout
  • Ajax layer navigation and Ajax cart
  • Megamenu
  • One-click import
  • My Account and Register layout 

Price: $99

#8 Black&White

Black&White is a flexible theme that allows users to customize more than 40 elements in the backend. Integrating with useful tools like Revolution Sliders or Megamenu, no doubt that Black&White is one of the most favourite Magento 2 themes in 2020.

Highlight features are:

  • Fully responsive and retina ready
  • 6 prebuilt demos
  • Able to create sub-theme
  • Drag & Drop page builder
  • Blog module supported
  • Rich snippets

Price: $78

#9 F2

Magento 2 themes in 2020: f2

If you’re looking for an impressive free Magento 2 theme in 2020, F2 can be an outstanding choice. It has additional fees for advanced features such as premium store set up or quick store set up, yet the default functions are reasonable for small businesses and start-ups.

Highlight features are:

  • Unique catalogue and product page 
  • Custom page design
  • Configurable swatches
  • Image sliders
  • Dropdown menu
  • Sticky headers
  • PSD included

Price: Free

#10 Market

Magento 2 themes in 2020: market

Market is a suitable choice for multi-category stores with multiple branches and products. It works well with both Magento 1 and Magento 2 platform. In its default design, Market has already integrated with some useful extensions such as Vertical Mega Menu and Ajax Cart Pro.

Highlight features are:

  • Highly customizable and responsive theme
  • 23+ template
  • 7 options for product styles
  • One-click import
  • Convenient powerful admin panel
  • Ajax layer navigation
  • Compatible with Magenest extensions

Market cooperates with Magenest to bring amazing Magento 2 integration for store owners, including Instagram Shop, Store Locator or Change Product Image on Hover

Price: $129

Final words

We hope that with our top picks, you have found your chosen theme. A suitable theme will increase your performance tremendously as well as leave a lasting impression with your visitors.

Don’t over-focus on your backend then completely forget your website interface. Everything needs to be balanced for the maximum success of your online business. 

Magenest provides high-quality extensions that are compatible with all Magento 2 themes. You can improve your frontend with our useful and attractive integrations such as Shop By BrandsPopup or Banner Slider. Visit our store right now for more amazing tools and explore huge deals everyday!