Tips & Tricks

Useful tips to help you optimize your eCommerce store.

  1. 8 Most important CRM integrations for your business

    8 Most important CRM integrations for your business

    The basic slogan of every business is to make more sales. Therefore, every company must seek a way to maintain and improve their relationships with customers by efficiently and effectively organizing and managing the data of their company.  CRM integration will be the key. Of course, CRM software is already powerful on its own, but using CRM integration tools throughout... (More)

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  2. Customer Experience: What is it and Why should you care about it?

    Customer Experience: What is it and Why should you care about it?

    Exceptional customer experience demands a lot of conscientious work and a mindset of customer-centric. Customer experience is the area that requires much nurturing and care, therefore, companies will experience a favorable impact on customer loyalty, customer retention, and revenue growth if they can develop an effective customer experience strategy. This article will guide you to the most basic concept of... (More)

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  3. 3 Useful Ways to Integrate CRM with Other Platforms

    3 Useful Ways to Integrate CRM with Other Platforms

    CRM integration will help businesses save time and resources in terms of money. It does this by minimizing operations related to copying and managing information from various tools with human power. When you integrate CRM into your sales management software, it will automatically create a profile form of anyone filling in your website and directly synchronize the newly collected data... (More)

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  4. Creating a Customer Journey Map in 6 Steps

    Creating a Customer Journey Map in 6 Steps

    Research from Sales Drivers shows 89% of companies are competing on delivering an excellent customer experience. This involves measuring customer satisfaction, defining the customer journey, and constantly looking to upgrade your performances. There is no easy way to get into customers’ minds to understand how they feel towards your brand. Marketers are looking to conduct surveys, however, the data collected... (More)

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  5. Creating a Sales Funnel for eCommerce: The Ultimate Guide in 2020

    Creating a Sales Funnel for eCommerce: The Ultimate Guide in 2020

    If you’re operating an eCommerce business, you know how tough it can be to attract buyers and turn them from “window shopping” into actual leads.  That’s probably when creating a sale funnel for eCommerce comes into play. With the right funnel created, you can facilitate the process of attracting, cultivating, and selling to those leads.  Here are a few steps... (More)

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  6. Website Navigation: The Ultimate Guide for 2020

    Website Navigation: The Ultimate Guide for 2020

    The website navigation always plays an important role in businesses’ sales, conversions rates, and bounce rates. Normally, if website visitors can’t work out where to find what they want, they’ll immediately leave for your competitors. Do NOT let that happen. That’s the last thing you want. In regards to usability, ease-of-navigation should be a topmost priority. Don’t leave users lost... (More)

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  7. Measuring Customer Satisfaction: The Ultimate Guide

    Measuring Customer Satisfaction: The Ultimate Guide

    Whether you have been on the entrepreneur journey for a long time for just stepped in recently, you should probably know your business revolves around resolving problems for your customers no matter what. As such, measuring customer satisfaction will shed some light on how your business went and what action to take.  The customer satisfaction index is qualitative but measurable... (More)

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  8. 10 Best Mega Menu Examples in 2020

    10 Best Mega Menu Examples in 2020

    Of the most common factors in website navigation design, "Mega menus" are the most useful tools to guide users on how to subordinate pages. Today, without a mega menu, many online stores, and eCommerce websites would become incomplete. Yet the biggest retail websites, such as Amazon or eBay wouldn’t be successful without help from their mega menus. This article has... (More)

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  9. 11 Effective Customer Retention Strategies to Retain Clients

    11 Effective Customer Retention Strategies to Retain Clients

    Customers - either existing or newly acquired - all help brands increase their profit. However, the difference in investment for these two types of customers is staggering. According to the State Of The Conversation Report by Corporate Visions, most companies spend over 70% of the marketing budget on customer acquisition. That means the budget for customer retention efforts accounts for... (More)

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  10. 10 Customer Review Templates for Your Requesting Emails

    10 Customer Review Templates for Your Requesting Emails

    When customer reviews are the best testimonials and social proof to your business, getting feedback has become a part of the marketing strategy. With the help of technology, clients are now having many places where they can leave feedback whenever and however they want.  The thing is, not everyone is up for giving feedback, especially the casual shoppers who end... (More)

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