eCommerce

Social media integration with your website can help you generate more traffic, increase your followers and engage your audience.  In recent years, share buttons on websites and articles have become the norm. From live Twitter feeds on a blog sidebar to "follow us on Facebook!" widgets on a company website, digital marketers have incorporated social media integration as a simple... (More)

With about 40% of the total eCommerce market, the Social Commerce trend is what people are talking about recently. It is not only an effective selling platform on social media but also a platform with various other functions and features. Some of the sites in terms of SC (Social eCommerce) that are mostly used by business owners around the world... (More)

Social commerce has been a new wave in shopping online with the advancement of technology. Social media has become one of the main eCommerce channels as more and more people are spending time on social platforms. Today in this article, Magenest’s going to introduce to you some important points of the Social commerce trend, including its history and prime examples... (More)

Oftentimes, sales can be very challenging. In an effort to boost sales, small-business owners often turn to web pages, books, and seminars that claim to offer sage advice. Unluckily, many of them throw around several confused strategies that require you to memorize a thousand rules or techniques.  A much simpler way to increase sales is to familiarize yourself with the... (More)

According to researchers, the probability of selling to an existing customer is about 60-70% meanwhile that of selling to a new one is just 5-20%. Moreover, over 80% of future profits will generate from 20% of the existing customer base. That means you have to make the most of every customer. And one of the best approaches is through cross-selling... (More)

How can we increase the average order value? Average order value (increase AOV) is regarded as an effective method to grow the revenue and profit of online stores. As it is more competitive nowadays, both brick-and-mortar stores and online stores are facing a lot of troubles in selling and branding because there are more products and services than ever before... (More)

What is Average Order Value (AOV)? Average order value is considered a central metric in the eCommerce industry to track the average amount of money that a customer spent per order on a mobile application or website.  Typically, the average order value will provide you important insights into customers’ behaviors. A company should carefully monitor its AOV before making crucial... (More)

Among the merchant services industry, payment technology is constantly changing and growing — and hence, the businesses that provide these services must adapt accordingly. Take Paya, formerly known as Sage Payment Solutions, as an example.  It promotes "growth and success for their partners and customers" by offering a payment platform that lets small businesses accept payments, streamline operations, and thus... (More)

The Payeezy (First Data) Gateway extension is a simple and reliable payment gateway integration that goes beyond accepting payments. It gives you easy access to everything you need to set up your online business payment service or improve your customers’ shopping experience on the Internet. Payeezy is a dynamic eCommerce solution to help you compete with other big rivals in... (More)

Mobile commerce or mCommerce has been the latest eCommerce trend that revolutionized the world. To stay competitive and increase productivity, it’s time to build an amazing Magento 2 application for your company and join the mCommerce competition. To help you do that, we are here providing our readers with useful insights about why having a mobile app is important to... (More)